Digital marketing for Attentia
Listen to the approving testimonial of Roland Gerets (Sales & Marketing Manager) on Kelly Ekelmans‘ assignment as a Digital Marketeer at Attentia HR Solutions.
“Expectations were fulfilled immediately. Kelly didn’t have much time to settle in, but that’s where you notice the real strength of an interim consultant.”
Client
Attentia
Branch
HR Solutions
Function title
Sales & Marketing Manager
Kelly from worked for us for about seven months, temporarily filling in the role of digital marketer, mainly focusing on social media and email marketing.
Expectations regarding Kelly were fulfilled immediately. She didn’t have much time to catch on, but that’s where you notice the real strength of an interim consultant. She was very quick to set up the lines of communication and take care of the implementation and feedback.
Kelly has shown significant added value for us because we wanted to achieve two things. On the one hand, obviously a short-term solution, but at the same time also providing a sufficient level of knowledge so that our recruitment level for a next candidate would be a lot higher. And she has actually been the perfect interface between a previous situation and a new situation that we have since been able to fill in.
A key project that that Kelly has worked on is an initiative to reach the SME market and more specifically the slightly larger SME. We named it SME Tastings. Kelly has been very busy shaping the campaign, to make it appealing enough for the SME target group and to see which channels were the right ones to secure maximum conversion. All of which was really successful. It’s a start-up concept that we’re really bearing the fruits of now.
I would recommend 4P square because of the deployability at short notice at the right daily rate. I found the guidance, the follow-up and the evaluation moment at the end very important.