4P square
marketing blog

How to avoid ‘fast quitters’?

The issue of ‘fast quitters’ and how to avoid it

One in six (16.8%) contracts of indefinite duration are terminated within six months. A shocking number revealed by our client Securex, after a survey of nearly 60.000 Belgian employees who received an open-ended contract in 2022.  

While one in three cases involves dismissal by the employer, the majority of people are ’fast quitters‘, who voluntarily decide to quit after a short time. A worrying trend in times where good marketeers are scarce and expensive.  

Impact of fast quitters on your marketing department

The consequences of unsuccessful hires cannot be underestimated. Hiring and properly training new employees not only comes with a large financial cost, but also requires significant time investments from colleagues. 

If the contract is terminated early, these investments have not paid off, and on top of that, there is often a severance payment. To make things worse, the search for a new employee has to start all over again, while colleagues have to take up the work of the employee who has left, causing additional workload and stress

About the author

Sustainable recruitment of new marketeers

To avoid the burden of fast quitters, sustainably recruiting new marketeers is essential. This starts with the careful selection of possible candidates, to ensure they not only have the appropriate skills and experience, but are also motivated and in line with your company culture and values. 

Of course, since the war for talent is still going strong, filling in marketing vacancies quickly and qualitatively may seem like mission impossible. And while in urgent cases, it can be tempting to give substandard candidates the benefit of the doubt, this will often lead to fast quitting or early dismissal, with all its disastrous consequences. 

Marketing consulting to the rescue

So how to steer clear of fast quitters, without compromising your ongoing marketing activities? We propose marketing consulting (also known as ‘interim management’) as the ideal solution, providing instant relief, without losing sight of quality.  

While you take the time to find the perfect permanent addition to your team, you can count on our database of 2.600+ experts to find the right temporary marketing profile in a heartbeat

In cooperation with Yungo and Starring Jane

Share This