
Client Testimonial by Vandelanotte
Vandelanotte is an accountancy and audit agency with over 200 experts, making it one of the top 10 accountancy agencies in Belgium. Let’s have a talk with Partner and Business Developer, Kristof De Boever.
After meeting with one of 4P square’s senior consultants, Vandelanotte was convinced that 4P square was the right fit for this project.
Client
Vandelanotte
Sector
accountancy and audit agency
Function title
Partner and Business Developer
Client testimonial by Kristof De Boever
We used to manage every aspect of marketing ourselves. But Vandelanotte was growing so fast that at a certain point I felt the need to professionalize our marketing approach to sustain further growth.
We arranged a first meeting, out of curiosity to see what kind of solutions they could come up with for some specific issues we were facing.
The consultant left a very good impression and the 30 minutes meeting I had in mind turned into a lively 2 hours’ discussion about how professional marketing could make a huge difference for an SME like ours.
In fact, we did not have a marketing plan or marketing strategy at all. So when 4P square called us to present their services, they could not have picked a better moment.
Vandelanotte remains true to 4P square, because we are absolutely satisfied with their services and the balance of price and quality they offer. They have proven they can align their service offering with our changing needs.
We can call them whenever we want, for marketing questions and even for other things which aren’t related to marketing. More important for me personally: now that I know that our marketing strategy and implementation is in good hands, I can focus on my core task which is business development.
At first, 4P square delivered mentoring and coaching. I could call the consultant whenever I needed marketing advice. I liked the fact he challenged me on every idea I had in mind in order to make the right decisions.
Soon we decided that we needed a full marketing plan with a refreshed positioning and go-to-market strategy. With the help of the consultant we created one which we would implement ourselves.
We re-positioned ourselves. We became an accountancy firm with a face, which distinguished ourselves from other accountancy agencies. From then our own employees and some of our clients were really standing at the core of our communication.
The 4P consultant changed al lot for the better, so yes I would recommend them to other companies!
We remain true to 4P square, because we are absolutely satisfied and because they deliver a correct price/quality. They have proven they can align their service offering with our changing needs.
We can call them whenever we want, for marketing questions and even for other things which aren’t related to marketing. More important for me personally: now that I know that our marketing strategy and implementation is in good hands, I can focus on my core task which is business development.
Would I work with them again? Of course, in a heartbeat!
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